AI Insights · Timothy · October 2025
Top Ultracasual Games Performance in the UK Q3 2025
Discover the performance trends of the top ultracasual games in the UK during Q3 2025, including insights on downloads, revenue, and active users.
In the third quarter of 2025, the ultracasual gaming scene in the United Kingdom revealed intriguing trends across the top five applications on the unified platform. According to data from Sensor Tower, these games showcased varying patterns in downloads, revenue, and active users.
PlaySlime:Slime Simulator Game from Slime Simulator Studio saw fluctuating weekly revenue, beginning at approximately $2.1K and peaking at $2.1K again in mid-August. Downloads initially surged to over 1K in early August but tapered off to around 400 by late September. Meanwhile, active users experienced a gradual decline from around 22.7K to 20.4K.
Perfect Tidy by ABI GLOBAL LTD. demonstrated a notable increase in weekly downloads, starting from 8.2K and peaking at 18.5K in early September. Revenue showed a mixed trend, peaking at $1.7K mid-quarter before settling at $1.6K. Active users saw a dip followed by a recovery, ending the quarter at approximately 81.5K.
Diamond Painting ASMR Coloring from Crazy Labs had an upward trajectory in revenue, climbing from $883 to $1.5K by the end of September. Downloads were relatively stable, with a peak of 1.8K in mid-August, while active users fluctuated, starting at 1.8K and dropping to 166 by quarter's end.
Draw it, published by Kwalee Ltd, maintained a steady download rate, ranging from 5.5K to 6.1K early in the quarter, with a slight dip to 5.1K by September. Revenue peaked at $596 in late July before declining. Active users decreased from 24.6K to 8.5K.
Finally, World of Slime Simulator Games by Solid Apps INC experienced minimal fluctuations in downloads and revenue, with figures remaining below the 200 mark. Active users showed a slight decline from 224 to 174 throughout the quarter.
For more detailed insights into these trends, visit Sensor Tower's comprehensive reports.